Lesson Notes By Weeks and Term - Senior Secondary School 2

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  4. Sales and Market Union for the sale of goods II

Term: 2nd Term

Week: 6

Class: Senior Secondary School 2

Age: 16 years

Duration: 40 minutes of 2 periods each

Date:       

Subject:      Marketing

Topic:-       Sales and Market Union for the sale of goods II

SPECIFIC OBJECTIVES: At the end of the lesson, pupils should be able to

  1. Identify the structure for the sales and marketing of primary products

INSTRUCTIONAL TECHNIQUES: Identification, explanation, questions and answers, demonstration, videos from source

INSTRUCTIONAL MATERIALS: Videos, loud speaker, textbook, pictures

INSTRUCTIONAL PROCEDURES

PERIOD 1-2

PRESENTATION

TEACHER’S ACTIVITY

STUDENT’S ACTIVITY

STEP 1

INTRODUCTION

The teacher reviews the previous lesson on primary products

Students pay attention

STEP 2

EXPLANATION

She reviews the examples of primary products

 

Students pay attention and participates

STEP 3

DEMONSTRATION

She discusses the structure for the sales and marketing of primary products

 

Students pay attention and participate

STEP 4

NOTE TAKING

The teacher writes a summarized note on the board

The students copy the note in their books

 

NOTE

STRUCTURE FOR THE SALES AND MARKETING OF PRIMARY PRODUCTS

The type of goods determines to a large extent the appropriate channels for the marketing and sales of primary goods. Here are few structures that facilitates the sales and marketing of primary goods

  1. Agents: It consists of the complete organization comprising of the manufacturer, wholesaler, retailer and consumer
  2. Marketing agencies: these are institutions who take up the role of promoting the goods via appropriate mediums for massive sales and patronage by the consumers
  3. Intermediaries: this is the use of in-between channels by the manufacturers for the onward distribution of their goods

 

EVALUATION:    1. Identify and describe the structures of the sales and marketing of primary products

CLASSWORK: As in evaluation

CONCLUSION: The teacher commends the students positively