Browse through topics for Senior Secondary 1 1st, 2nd and 3rd Terms, All Weeks, All Subjects
Term: 3rd Term
Week: 9
Class: Senior Secondary School 1
Age: 15 years
Duration: 40 minutes of 2 periods each
Date:
Subject: Marketing
Topic:- Merchandising II
SPECIFIC OBJECTIVES: At the end of the lesson, pupils should be able to
INSTRUCTIONAL TECHNIQUES: Identification, explanation, questions and answers, demonstration, videos from source
INSTRUCTIONAL MATERIALS: Videos, loud speaker, textbook, pictures,
INSTRUCTIONAL PROCEDURES
PERIOD 1-2
|
PRESENTATION |
TEACHER’S ACTIVITY |
STUDENT’S ACTIVITY |
|
STEP 1 INTRODUCTION |
The teacher reviews the previous lesson on merchandising |
Students pay attention |
|
STEP 2 EXPLANATION |
She explains the meaning of labelling |
Students pay attention and participates |
|
STEP 3 DEMONSTRATION |
She discusses the functions of labelling
|
Students pay attention and participate |
|
STEP 4 NOTE TAKING |
The teacher writes a summarized note on the board |
The students copy the note in their books |
NOTE
LABELLING
Label is a featured word or image that is highlighted on a product's
packaging to encourage sales. Often, these words underscore an
ingredient or process that implies health, safety, or effectiveness
FUNCTIONS OF LABELLING
(i) Labelling identifies the product : A label helps in popularising the product
and its brand name by specifying it in a unique design and style.
(ii) Labelling grades the product : Labelling suggests the quality of the
product and grades, in terms of the performance and utility.
(iii) Labelling describes the product : A label introduces the product by
describing its name/brand, composition/ingredients, features, usage,
approaches, expiry date, warnings, manufactured/registered date,
instructions on how product should be used etc
EVALUATION: 1. Explain Labelling
CLASSWORK: As in evaluation
CONCLUSION: The teacher commends the students positively