Lesson Notes By Weeks and Term - Senior Secondary School 1

Term: 1^st Term

Week: 1

Class: Senior Secondary School 1

Age: 15 years

Duration: 40 minutes of 2 periods each

Date:       

Subject:    Commerce

Topic:-      Classification of retail trade

SPECIFIC OBJECTIVES: At the end of the lesson, pupils should be able to

1. Define “retail trade”, “retailing” and “retailer”
2. State the functions of the retailers
3. Outline the classes of retailing and examples

INSTRUCTIONAL TECHNIQUES: Identification, explanation, questions and answers, demonstration, videos from source

INSTRUCTIONAL MATERIALS: Videos, loud speaker, textbook, pictures

INSTRUCTIONAL PROCEDURES

PERIOD 1-2

PRESENTATION	TEACHER’S ACTIVITY	STUDENT’S ACTIVITY
STEP 1 INTRODUCTION	The teacher reviews the previous lesson on wholesale	Students pay attention
STEP 2 EXPLANATION	She explains the meaning of retail trade, retailing and retailer She further discusses the functions of the retailers	Students pay attention and participates
STEP 3 DEMONSTRATION	She further outlines the classification of retail trade, giving examples	Students pay attention and participate
STEP 4 NOTE TAKING	The teacher writes a summarized note on the board	The students copy the note in their books

 

NOTE

RETAIL TRADE

Retail trade is the business activity of selling goods and services to the final

consumer.

Retailing is the final link in the chain of distribution of goods and service

A retailer may be defined as a trader who buys goods in small quantities

from the wholesaler and sells in bits or units to the final consumers.

 

FUNCTIONS OF THE RETAILER

(1). He sells in small quantities to consumers.

(2). He provides after-sales services.

(3). He grants credit facilities to the consumers.

(4). Stocks variety of goods.

(5). He supplies information to the wholesaler and manufacturer.

(6). He gives advice to the consumers.

CLASSIFICATION OF RETAIL TRADE

Retail activities can be classified into small scale and large scale.

1. Small Scale Retailing: Small scale retailing is retail trading with small

Scope of operations. Little capital can be used to set up small scale

retailing trade such as:

(1). Hawking/itinerant/peddling.

(2). Mobile shops.

(3). Street or roadside trading.

(4). Market trader or stall holder.

(5). Unit stores/tied shops.

(6). Small stores.

(7). Kiosks.

2. Large scale retailing

Large scale retailers achieve their growth by increasing the physical size of

their units to cater for more customers. Large scale retailing could exist as:

 (1). Chain or multiple stores.

 (2). Departmental stores.

 (3). Super markets.

(4). Mail order.

 (5). Discount houses.

(6). Franchising.

 (7). Hyper market.

 (8). Variety stores.

EVALUATION:   1. Define “retail trade” and “retailer”

2. State the functions of the retailer
3. Outline the classes of retail trade, giving examples of each

CLASSWORK: As in evaluation

CONCLUSION: The teacher commends the students positively