Browse through topics for Senior Secondary 1 1st, 2nd and 3rd Terms, All Weeks, All Subjects
Term: 1st Term
Class: Senior Secondary School 1
Age: 15 years
Duration: 40 minutes of 2 periods each
Topic:- Classification of retail trade
SPECIFIC OBJECTIVES: At the end of the lesson, pupils should be able to
INSTRUCTIONAL TECHNIQUES: Identification, explanation, questions and answers, demonstration, videos from source
INSTRUCTIONAL MATERIALS: Videos, loud speaker, textbook, pictures
The teacher reviews the previous lesson on wholesale
Students pay attention
She explains the meaning of retail trade, retailing and retailer
She further discusses the functions of the retailers
Students pay attention and participates
She further outlines the classification of retail trade, giving examples
Students pay attention and participate
The teacher writes a summarized note on the board
The students copy the note in their books
Retail trade is the business activity of selling goods and services to the final
Retailing is the final link in the chain of distribution of goods and service
A retailer may be defined as a trader who buys goods in small quantities
from the wholesaler and sells in bits or units to the final consumers.
FUNCTIONS OF THE RETAILER
(1). He sells in small quantities to consumers.
(2). He provides after-sales services.
(3). He grants credit facilities to the consumers.
(4). Stocks variety of goods.
(5). He supplies information to the wholesaler and manufacturer.
(6). He gives advice to the consumers.
CLASSIFICATION OF RETAIL TRADE
Retail activities can be classified into small scale and large scale.
Scope of operations. Little capital can be used to set up small scale
retailing trade such as:
(2). Mobile shops.
(3). Street or roadside trading.
(4). Market trader or stall holder.
(5). Unit stores/tied shops.
(6). Small stores.
Large scale retailers achieve their growth by increasing the physical size of
their units to cater for more customers. Large scale retailing could exist as:
(1). Chain or multiple stores.
(2). Departmental stores.
(3). Super markets.
(4). Mail order.
(5). Discount houses.
(7). Hyper market.
(8). Variety stores.
EVALUATION: 1. Define “retail trade” and “retailer”
CLASSWORK: As in evaluation
CONCLUSION: The teacher commends the students positively