TERM: 1ST TERM
WEEK EIGHT
Class: Junior Secondary School 2
Age: 13 years
Duration: 40 minutes of 5 periods each
Date:
Subject: BUSINESS STUDIES
Topic: DISTRIBUTION I
SPECIFIC OBJECTIVES: At the end of the lesson, pupils should be able to
I.) Explain the meaning of distribution
II.) Identify the Channels of Distribution – Producer/Manufacturer, Wholesaler, Retailer and Consumer
III.) List the Agents involved in Distribution
IV.) State the Functions of each of the Channels of Distribution
INSTRUCTIONAL TECHNIQUES: Identification, explanation, questions and answers, demonstration, videos from source
INSTRUCTIONAL MATERIALS: Videos, loud speaker, textbook, pictures,
INSTRUCTIONAL PROCEDURES
PERIOD 1-2
PRESENTATION |
TEACHER’S ACTIVITY |
STUDENT’S ACTIVITY |
STEP 1 INTRODUCTION |
The teacher explains the concept of distribution and state the channels of Distribution – Producer/Manufacturer, Wholesaler, Retailer and Consumer |
Students listens attentively to the teacher |
STEP 2 EXPLANATION |
Teacher identify and describe the Agents involved in Distribution Teacher discuss the functions of each of the Channels of Distribution |
Students exhibit attentiveness and active engagement |
STEP 3 NOTE TAKING |
The teacher writes a summarized note on the board |
The students copy the note in their books |
NOTE
DISTRIBUTION I
Distribution refers to the process of delivering goods or services from producers or manufacturers to consumers or end-users. It involves various activities such as transportation, storage, and selling through different channels to ensure products reach the intended market efficiently.
Channels of Distribution – Producer/Manufacturer, Wholesaler, Retailer, and Consumer
- The originator of goods or products.
- Responsibilities include production, quality control, and initial distribution to wholesalers or retailers.
- Intermediary between producers and retailers or other businesses.
- Buys goods in bulk from manufacturers and sells smaller quantities to retailers.
- Provides storage, transportation, and sometimes marketing support to manufacturers.
- Sells goods directly to consumers.
- Operates physical stores, online platforms, or both.
- Provides convenience, product selection, and customer service to end-users.
- End-user or final buyer of goods or services.
- Purchases products for personal use or consumption.
Agents involved in Distribution
Agents involved in distribution may include:
I.) Brokers: Facilitate transactions between buyers and sellers without taking ownership of goods.
II.) Distributors: Handle the distribution of goods on behalf of manufacturers or producers.
III.) Sales Agents: Represent manufacturers or wholesalers in selling products to retailers or consumers.
IV.) Logistics Providers: Manage transportation, warehousing, and inventory management to ensure efficient distribution.
V.) Franchisees: Operate under a franchisor's brand and business model, selling products or services to consumers.
Functions of each of the Channels of Distribution
- Manufacture goods or products.
- Ensure products meet standards and specifications.
- Prepare goods for transportation and sale.
- Send products to wholesalers or retailers.
- Purchase goods in large quantities from manufacturers.
- Store goods in warehouses or distribution centers.
- Sell smaller quantities to retailers or other businesses.
- Handle transportation and delivery of goods to retailers.
- Display and promote products to attract customers.
- Sell goods directly to consumers.
- Assist customers with inquiries, purchases, and returns.
- Stock and manage product inventory.
- Buy goods or services for personal use.
- Provide feedback on products and services.
- Use products for intended purposes.
- Influence others through recommendations or reviews.
EVALUATION: 1. What is the meaning of distribution?
CLASSWORK: As in evaluation
CONCLUSION: The teacher commends the students positively
holesaler, Retailer and ConsumerIII.) List the Agents involved in Distribution
IV.) State the Functions of each of the Channels of Distribution
INSTRUCTIONAL TECHNIQUES: Identification, explanation, questions and answers, demonstration, videos from source
INSTRUCTIONAL MATERIALS: Videos, loud speaker, textbook, pictures,
INSTRUCTIONAL PROCEDURES
PERIOD 1-2
PRESENTATION |
TEACHER’S ACTIVITY |
STUDENT’S ACTIVITY |
STEP 1 INTRODUCTION |
The teacher explains the concept of distribution and state the channels of Distribution – Producer/Manufacturer, Wholesaler, Retailer and Consumer |
Students listens attentively to the teacher |
STEP 2 EXPLANATION |
Teacher identify and describe the Agents involved in Distribution Teacher discuss the functions of each of the Channels of Distribution |
Students exhibit attentiveness and active engagement |
STEP 3 NOTE TAKING |
The teacher writes a summarized note on the board |
The students copy the note in their books |
NOTE
DISTRIBUTION I
Distribution refers to the process of delivering goods or services from producers or manufacturers to consumers or end-users. It involves various activities such as transportation, storage, and selling through different channels to ensure products reach the intended market efficiently.
Channels of Distribution – Producer/Manufacturer, Wholesaler, Retailer, and Consumer
- The originator of goods or products.
- Responsibilities include production, quality control, and initial distribution to wholesalers or retailers.
- Intermediary between producers and retailers or other businesses.
- Buys goods in bulk from manufacturers and sells smaller quantities to retailers.
- Provides storage, transportation, and sometimes marketing support to manufacturers.
- Sells goods directly to consumers.
- Operates physical stores, online platforms, or both.
- Provides convenience, product selection, and customer service to end-users.
- End-user or final buyer of goods or services.
- Purchases products for personal use or consumption.
Agents involved in Distribution
Agents involved in distribution may include:
I.) Brokers: Facilitate transactions between buyers and sellers without taking ownership of goods.
II.) Distributors: Handle the distribution of goods on behalf of manufacturers or producers.
III.) Sales Agents: Represent manufacturers or wholesalers in selling products to retailers or consumers.
IV.) Logistics Providers: Manage transportation, warehousing, and inventory management to ensure efficient distribution.
V.) Franchisees: Operate under a franchisor's brand and business model, selling products or services to consumers.
Functions of each of the Channels of Distribution
- Manufacture goods or products.
- Ensure products meet standards and specifications.
- Prepare goods for transportation and sale.
- Send products to wholesalers or retailers.
- Purchase goods in large quantities from manufacturers.
- Store goods in warehouses or distribution centers.
- Sell smaller quantities to retailers or other businesses.
- Handle transportation and delivery of goods to retailers.
- Display and promote products to attract customers.
- Sell goods directly to consumers.
- Assist customers with inquiries, purchases, and returns.
- Stock and manage product inventory.
- Buy goods or services for personal use.
- Provide feedback on products and services.
- Use products for intended purposes.
- Influence others through recommendations or reviews.
EVALUATION: 1. What is the meaning of distribution?
CLASSWORK: As in evaluation
CONCLUSION: The teacher commends the students positively