Lesson Notes By Weeks and Term - Junior Secondary School 3

TERM: FIRST TERM

SUBJECT: BUSINESS STUDIES

CLASS: JSS 3

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WEEK FOUR

TOPIC: COMMUNICATION

CONTENT

• Definition
• Meaning
• Importance
• Types

DEFINITION OF COMMUNICATION

Communication can simply be defined as exchange of information, news, ideas, opinions, etc.� It can be oral or written.

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IMPORTANCE OF COMMUNICATION

1. The world is now one huge market place as a result of the ease in communication.
2. �By means of communication, the manufacturers, wholesalers, retailers and consumers can maintain constant contact
3. It is now possible for business to obtain accurate market information without the need to travel.
4. Communication encourages the free flow of goods from the point of manufacture to the point of need.
5. Communication aids the quick settlement of foreign debts by means of� telegraphic money order,etc.
6. Communication provides useful means of controlling and directing aircraft in air.
7. While in the middle of ocean, communication helps to direct and control ocean- going vessels.

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TYPES OF COMMUNICATION

1. Oral communication
2. Written communication
3. Advertising
4. �Non-verbal communication,etc.

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EVALUATION

1. Define advertising.

2 .� List five roles of advertising

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READING ASSIGNMENT

Business Studies for JSS3 by O. A. Lawal, pages 50 to 51

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GENERAL EVALUATION

1. What isinsurance?
2. Mention the types of insurance.
3. Give five principles of insurance.
4. State four importance of insurance.�
5. Explain subrogation as a principle of insurance..

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WEEKEND ASSIGNMENT

1. Which of the following is not a source of receiving information in an office?

1. Drums � b. Internet � c. Letters � d. Telephones.

1. Metal gong is an example of ____ a. indirect � b. modern � c. traditional � � � � � � � � � � � � � d. written.���
2. Which of the following is NOT a GSM service provider in Nigeria? � � � � � � � � � � � � � � a. Airtel� � b. Nokia� � c. Globacom � d. MTN
3. The following are auxiliaries to trade EXCEPTa. advertising � b. insurance� c. communication � d. accounting.
4. Signs are also a form of ---------------

a.communication � � b interviewing � � c� celebrating� � � d. none of the above.

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THEORY

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• What is communication?
• Mention four importance of communication.